ASCENDHEALTH INTELLIGENCEInvestors
Managed revenue engine · Healthcare first. Not healthcare only.

Smarter reach. Faster revenue.

Ascend Health Intelligence is a managed revenue engine. We find the right buyers with NPI-level provider intelligence and audience data, reach them with geofencing and coordinated outreach, convert them with automated follow-up, and prove the revenue with closed-loop attribution.

Launch a programSee how it works
One managed path to revenue
Find → reach → convert → prove
  1. 01
    Find the right buyer
    NPI provider intelligence & audience data
  2. 02
    Reach them where they are
    Geofencing & coordinated omnichannel outreach
  3. 03
    Convert the demand
    Automated follow-up, onboarding & ordering
  4. 04
    Prove the revenue
    Closed-loop attribution to every source
Our sweet spot

Our sweet spot: reaching providers by NPI, profitably

Our technology connects providers, identified by their National Provider Identifier (NPI), to high-intent education and directional assets. Automation closes the sales loop and lowers the overall cost of acquisition, and HIPAA-compliant processes let us reach providers with less operational strain and less marketing overhead, increasing profitability.

NPI-matched education

Each provider segment sees education and directional assets built for its specialty, market and economics.

Lower cost of acquisition

Targeting before spending, shared infrastructure and automation take waste and fixed overhead out of every activation.

A closed sales loop

Automated follow-up routes every interested provider to onboarding and ordering, and attribution ties the revenue back to its source.

HIPAA-compliant processes

Provider and patient data are handled inside HIPAA-compliant workflows from first touch to closed revenue.

The problem

Good products don’t sell themselves

Companies can have a product that works and still lack a repeatable way to reach the right buyer, convert demand and prove what produced the revenue.

They can't see the buyer

There is no reliable way to identify which providers or consumers are most likely to act now.

Outreach is scattered

Agencies, lists, call centers, CRM tools and channels operate in separate silos.

Revenue can't be traced

Marketing spend is difficult to connect to the lead, sale or provider action it created.

Ascend connects targeting, activation, follow-up and attribution in one managed revenue engine.

The Ascend engine

Find the right buyer. Reach them. Convert them. Prove the revenue.

01

Find the right buyer

NPI, first-party, search and behavioral signals identify the providers and consumers most likely to act, before a dollar is spent.

02

Reach them where they are

Geofencing, digital audiences, email, text, voice, social, PR and provider events, coordinated as one campaign.

03

Convert the demand

Every lead is captured and routed into a defined follow-up path: education, a conversation, onboarding and ordering.

04

Prove the revenue

Closed-loop attribution ties each sale or provider action to its source, so budget moves to what works and the playbook is reused.

One system, reused: audience data, outreach, CRM follow-up and reporting run together, and the same infrastructure serves every new client. B2B, B2C or both.

NPI provider intelligence

Provider intelligence, down to the NPI

Every U.S. healthcare provider has a National Provider Identifier. NPI data gives us a standardized way to segment providers by specialty, geography and practice characteristics, then build outreach around the segments most likely to use, prescribe, refer or purchase.

Instead of broadly marketing a product and hoping it reaches the right providers, we identify the provider segments most likely to act and activate them directly.

Signals that define who matters, before money is spent
Specialty & taxonomyPractice location & marketPractice characteristicsFirst-party engagementSearch intentBehavioral signals
Use
who will adopt it
Prescribe or refer
who drives volume
Purchase
who buys
Reach

Geofencing and audience targeting

Ascend builds predictive audiences and reaches them in the places that matter: around practices, clinics, hospitals and conferences, and across the digital channels where providers and patients spend time.

Geofencing

Location-based audiences around practices, clinics, hospitals, imaging centers and medical conferences, so the right people see the message where they work.

Predictive audiences

Modeled consumer and provider audiences built from validated contacts and look-alike signals, ready to scale market by market.

NPI segments

Provider lists defined by specialty, geography and practice profile, activated across every channel.

Omnichannel activation

Digital, email, text, voice, social, PR and traditional media, coordinated as one journey.

Managed, not just software

A managed revenue engine instead of a fragmented stack

The typical stack
  1. 1Healthcare data & targeting · Separate data vendors
  2. 2CRM & marketing automation · Separate CRM platform
  3. 3Media, creative & campaigns · Agencies, freelancers or in-house staff
  4. 4Sales capacity · Internal sellers or an outsourced field team
  5. 5Analytics & attribution · BI tools and manual reconciliation

More vendors, more handoffs and more fixed overhead before demand is proven.

→
The Ascend model
  1. 01Audience intelligence
  2. 02Omnichannel activation
  3. 03CRM & nurture
  4. 04Sales deployment
  5. 05Revenue attribution

One accountable path from audience signal to measurable revenue, with people and spend deployed behind real demand.

What the in-house alternative costs

Marketing manager$166.8K
Sales manager$148.3K
Data scientist$120.2K
Market research analyst$78.8K
Base payroll≈ $514K

Ascend gives clients the data, campaign, CRM and sales functions as a shared team, so more of the budget goes to acquisition instead of fixed overhead. Illustrative annual base payroll for one person per role, before benefits, recruiting, software, agencies or media. Source: U.S. Bureau of Labor Statistics, May 2025 median annual wages.

Real-world examples

How the model works in market

AIM / Project Y

Provider program · live

Ascend uses the engine to identify, educate, onboard and activate peptide-prescribing providers for AIM, the exclusive distributor for Project Y Biotech.

  1. FindNPI and audience data identify the specialty and geography segments most likely to engage.
  2. ReachDirect outreach plus recurring provider education: provider mixers now run monthly.
  3. ConvertCRM follow-up routes qualified providers into AIMRx for onboarding, ordering and fulfillment.
  4. ProveAttribution shows which touch produced each new provider and order.

National Diagnostic Company

Direct-to-consumer · Arizona pilot

Ascend markets a national diagnostic company's mammography and cardiac imaging directly to consumers, in a 3-month Arizona pilot launching around National Mammography Day, with a path to expansion across its national network of locations.

  1. FindA predictive audience of validated Arizona contacts, with modeled expansion nationwide.
  2. ReachAds, text, social, press and direct activation mapped across Breast Cancer Awareness Month.
  3. ConvertResponses route straight to scheduling.
  4. ProveResults by channel decide expansion across the national network.
8,313 validated Arizona contacts in the first 30 days
Track record

The same loop, proven at scale

35,000+
inbound calls driven
~1 in 10
calls became a policy

The team behind Ascend built 1-800-MEDIGAP, a consumer Medicare program that drove more than 35,000 inbound calls with known unit economics: a measured cost per call, a market value per call and about one in ten calls converting to a policy. Different buyer, same capability: identify the audience, reach it efficiently, measure the response and convert it into revenue traced to its source.

Shown as evidence of capability. That business is separate from Ascend.

Where Ascend sits

The combination is the difference

Platform / modelProvider intelligenceCRM & automationOmnichannel engagementSales deploymentAttributionManaged execution
AscendCoreCoreCoreFlexible / sharedCoreCore
HubSpotExternal dataCoreCoreNot coreCorePartners / agencies
SalesforceExternal / partnerCoreCoreNot coreCorePartners / SIs
Definitive HealthcareCoreAdjacentNot coreNot coreAnalyticsNot core
VeevaCoreCoreCoreNot coreAnalyticsNot core
IQVIACoreAdjacentCoreCoreCoreCore services

Not all of these are direct competitors; each represents capabilities a client might otherwise assemble across separate providers. Classifications reflect Ascend management's reading of public product positioning (Sept. 2026).

What partners say

Why they believe

“Jeff Cline built 1-800-MEDIGAP into a 35,000-call-per-year machine. He knows how to turn healthcare data into predictable revenue better than anyone I've worked with.”
Jeffrey Hayzlett · Former CMO, Eastman Kodak · C-Suite Network
“Jeff Cline and his VRTCLS team led our go-to-market strategy and sharpened our positioning. That work was a key driver behind the momentum that supported our successful exit.”
iStemCells · Regenerative medicine
“Working with Jeff Cline transformed Elite Health Online from a manual, founder-driven operation into a scalable digital services platform with materially improved efficiency.”
Elite Health Online · Healthcare digital services
“Their structured approach to market expansion directly supported measurable improvements in pipeline, conversion rates and revenue growth.”
Healthcare IT services client
Featured brands

Brands in the Ascend ecosystem

Healthcare brands and properties connected to Ascend, where the platform's targeting and activation work is put into practice.

Certive logo
Parent company
Certive Solutions Inc. (CTVEF)

Ascend's parent company, publicly traded on the OTCQB (CTVEF). Ascend is a dba of its subsidiary, Certive Innovations Inc.

Visit certivehealth.com →
EyeCyte logo
EyeCyte

Evidence-graded education on regenerative and biologic research in vision science.

Visit eyecyte.com →
PBProvider Back Office
Provider Back Office

Every portal, tool and record a practice needs, in one account.

Visit providerbackoffice.com →
Wharton Jelly
Wharton Jelly

Information on Wharton's jelly, the umbilical-cord tissue studied as a biologic.

Visit whartonjelly.com →
iEXOSOMES
iEXOSOMES

Information on exosomes and extracellular-vesicle science.

Visit iexosomes.com →
HEALTH IT SERVICES
Health IT Services

Healthcare IT services: moving healthcare forward.

Visit healthitservices.com →
1-800-MEDIGAP
Acquisition target
1-800-MEDIGAP

The Medicare supplement brand built to 35,000 calls a year.

Visit 1800medigap.biz →
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Ascend Health Intelligence: Smarter reach. Faster revenue.